4 Steps To Boost Your Content Marketing ROI In 2014

4 Steps To Boost Your Content Marketing ROI In 2014 »

24 May, 2014
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According to the 2014 BrightEdge Search Marketers’ Survey, 78 percent of the marketers surveyed contended that connecting their content marketing efforts with

4 Instagram Rules Every Marketer Should Break Immediately

4 Instagram Rules Every Marketer Should Break Immediately »

16 May, 2014
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With over 200 million users and more than 55 million photos uploaded every day, Instagram is undoubtedly one of the most popular social

How to Use Twitter Photo Collage For Your Marketing Strategy

How to Use Twitter Photo Collage For Your Marketing Strategy »

13 May, 2014
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The new Twitter photo collage is an exciting opportunity for brands to tell stories through visual content. I-phone users can now share up

The Lazy Marketer’s Guide to Landing Page Optimization

The Lazy Marketer’s Guide to Landing Page Optimization »

7 May, 2014
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A landing page is the only opportunity you have to make a good first impression.  It is indeed the only way to convince

A Quick Guide To Google Suggest For Online Marketers

A Quick Guide To Google Suggest For Online Marketers »

24 Apr, 2014
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Google’s auto-complete function, Google Suggest, ostensibly anticipates your search queries. It offers suggestions based on the global or local popularity of the search

How to Implement an Effective Marketing Automation Strategy

How to Implement an Effective Marketing Automation Strategy »

17 Apr, 2014
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Marketing automation has acquired such a bad rap.

Yet at a time when consumers are highly discriminative and discerning about brands, it’s impossible

SEO in 2014: Techniques That Could Damage Your Rankings

SEO in 2014: Techniques That Could Damage Your Rankings »

11 Apr, 2014
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Unpredictable algorithmic updates and disastrous Google penalties have changed search engine optimization as we know it.

The methods that attracted hordes and hordes

4 Reasons Why Every Marketer Needs to Start Loving Google +

4 Reasons Why Every Marketer Needs to Start Loving Google + »

5 Apr, 2014
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You probably did not know that there are 540 million users on Google Plus each month.

This may come as a surprise to

What Your Link Building Strategy Should Look Like in 2014

What Your Link Building Strategy Should Look Like in 2014 »

3 Apr, 2014
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Links are an important part of Google’s organic ranking algorithm.  In fact, the most effective way to create visibility at the search pages

5 Best Practices for Mobile Video Advertising in 2014

5 Best Practices for Mobile Video Advertising in 2014 »

27 Mar, 2014
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Being able to understand the type of content your target audience wants is at the heart of any successful mobile video advertising strategy.

How to Create a Mobile Marketing Strategy That Works For Your Business

How to Create a Mobile Marketing Strategy That Works For Your Business »

20 Mar, 2014
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Is the desktop dying a quick death?

Given the previously unrivalled popularity of desktop devices, it is mind-blowing that today 1 in every

5 Ways To Optimize Your Call to Action To Improve Conversion Rates

5 Ways To Optimize Your Call to Action To Improve Conversion Rates »

19 Mar, 2014
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Your primary call to action is the single most important conversion point.  It is not your landing page, shopping cart or a shiny

What Mobile Search Means For Your Mobile PPC Campaign

What Mobile Search Means For Your Mobile PPC Campaign »

17 Mar, 2014
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Mobile search has reached its tipping point.

On a regular day, you only need to look around to see just how many people

Using Facebook News Feed Ads For Inbound Marketing

Using Facebook News Feed Ads For Inbound Marketing »

15 Mar, 2014
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When Facebook introduced its right-hand side banner ads in 2012, internet marketers were thrilled about the opportunity this presented for their social media

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